Forum Posts

Maichel David
Apr 12, 2022
In General Discussions
The slowdown in the overall growth of the Internet market, the continuous occupation of user fragmentation time, and the transformation of the economic structure at the macro level mean that this mobile Internet wave that has swept across China since about 14 years ago, like the Chinese economy, has entered a " new normal". One of the characteristics is that the user circle is bowing to commercial realization. Cash flow and increment have become the requirements of the business form at the same time. The outside world is extremely eager to find new incremental markets and start to operate their own circle culture. In the past few years, social SNS is no longer in full swing, and Tencent and NetEase are no longer sweeping the world. Throughout 2018, it seems more and more difficult to keep Fax List product applications on mobile phones. The App Store list has changed hands several times in just three months. Pan-social products such as WeChat and Weibo continue to divide up users' attention span... Strategic innovation is more and more like a luxury, and time is so expensive that no one dares to mention it. With the emergence of a wave of product forms, we must look forward to the establishment of the next wave of new user circles and new incremental channels, giving the market new opportunities. For example: funny headlines. In the two years since its birth, Qutoutiao has become a special case worthy of study. At a time when the growth of the mobile Internet is limited, to explore the reasons for the growth of Qutoutiao may be to unlock the secret of the rules of the next Internet wave. According to its third-quarter financial report, as of September 2018, the average daily activity of the Qutoutiao app exceeded 21.3 million, a year-on-year increase of 229%.
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Maichel David
Apr 10, 2022
In General Discussions
Magical electronic music, a high-frequency repetitive sand sculpture action, Uncle McDonald's, shouting "Blue Road", "Protection of Cultural Relics", "The Origin of All Evil", "Come to Archaeology" and other barrages from time to time. Screen. This video is the originator of the ghost animal class "Final Ghost Animal Blue Road", which exploded instantly after it appeared on the Japanese video website niconico in January 2008, and once occupied the hot list. Soon this video was spread to countries and regions other than Japan. In May of the same year, this video appeared at Station A, which had just been launched for less than two Fax List months. In 2009, this video appeared in the newly established station B. This video is called "the originator of the Chinese ghost animal class", and the word "ghost animal" comes from this. Therefore, the ghost animal and the second dimension have become the two earliest cultures of the barrage website. This video has received 10.741 million views on station B so far, which is dwarfed by other "explosive memes" with a total of tens of millions of views. This kind of ghost is precisely "audio MAD", which changes the sound of the video material and becomes a musical instrument for playing BGM. The original intention of the creator is to express his inner happiness, the content looks more nihilistic, and the audience is more niche. In China, the classic "Sound MAD" ghost and animal works represented by "Final Ghost and Animal Fighting Net Devil" began. In order to expand the "Ghost and Animal Business", UP masters began to keep close to social hotspots and opened ghost and animal stars.
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Maichel David
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