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ceval29851
Mar 30, 2022
In General Discussions
利用 Airbnb,一个度假租赁市场。当酒店在旧金山被预订时,创始人意识到他们需要一个地方让人们在繁忙的会议期间住宿,因此他们推出了这个市场。同时,城市的高租金意味着人们乐于租一间空房间。 但是,您可能已经发现了问题,电话号码清单 但您需要确保您正在解决其他人的真正问题(并且不要冒险研究行不通的想法)。需要做一些研究。 首先,去你的目标受众闲逛的地方。这可以是 Reddit、Facebook Group、Quora 或在线论坛等网站。 人们在谈论什么?他们最大的痛苦和恐惧是什么? 您还可以使用关键字研究来发现有利可图的市场利基(即人们已经在寻找的搜索词)。这是有关如何使用此策略的指南。 您可以使用这些信息来使您的想法变得更好。 接下来,采访目标受众中的人。因此,与他们通电话或与他们会面喝杯咖啡,并向他们询问您的商业想法。 注意:你不应该问他们是否使用你的平台(他们中的大多数人会说他们对你很好!)而是询问他们的问题。他们为什么使用你的平台?他们使用它的需求有多迫切? 第 2 步:分析竞争如何测试市场创意并确保其有用 现在您知道成功的市场创意是什么样的了。但是你如何测试以确保这个想法有效? 这最好在最小可行市场(MVP 市场)中完成。这是市场平台的第一次迭代。这个想法是要弄清楚人们是否愿意为您的服务付费。 首先让一些测试版用户使用该平台。我们必须处理先有鸡还是先有蛋的问题,因此我们在平台上获得的卖家数量与买家数量相同。 为了测试您的想法,您可以开始有机地联系已经在其他平台上销售的卖家来试用您的平台。当您开始寻找交易时,您就知道人们愿意为您的服务付费。 当今可用的最佳市场创意 想知道我们最喜欢的一些市场创意吗?以下是一些最有趣的想法可供选择: 1.电子商务市场 电子商务市场正在迅速增长。最明显的例子是亚马逊,但 Etsy 等其他主要电子商务市场也是该行业进步的好例子。 2.人才市场 自由职业者和咨询公司正在迅速增长。三分之一的美国人是自由职业者,预计未来几年将有一半人口进入零工经济。同时,公司通常会从灵活的合同中受益。 因此,Upwork(自由职业者市场)和 Toptal(高科技工人市场)等人才市场正在迅速增长。 3. 租赁市场 Airbnb 是当今最大的市场业务之一。它提供什么?没错:度假租赁。 人们需要住宿和交通。这些是大多数人愿意支付的。但它并没有以度假租赁结束。人们需要租用活动空间等场所和船只等交通工具。 4.体验市场商 新市场所有者最大的担忧之一是:
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ceval29851
Feb 24, 2022
In General Discussions
Invasive ads became a source of annoyance for users. Nothing more annoying than finding a pop-up out of context at the beginning of a page you've accessed. For this reason, two marketing methods have become recurrent: Inbound marketing , aimed at capturing potential users, and native ads . Through native ads it is possible to offer a product in a less invasive way . This is possible because this type of advertisement is mixed with the virtual environment so that the user Jewelry Retouching Service does not detect it as advertising, instant content, recommended content, etc. Therefore, avoid invasive marketing strategies and invest in native ads. 3. Micro-moments Micro-moments are an infinity of moments in our daily lives that stimulate the use of our smartphones. These micro-moments are made up of searches on our smartphones from "rent a car" to "hours of operation of pizzeria X". According to Google , these micro-moments make it possible to assess the needs that users expect brands to satisfy with relevant information. The challenge for those who have a business and those who work with digital marketing will be to anticipate the micro-moment and offer the user the correct information at the precise time he needs.
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ceval29851
Feb 24, 2022
In General Discussions
For people born before the 90s, or those in their 30s, it was a challenge to put down the books and start consuming content faster online. And that because not everyone knew the infinite possibilities of the Internet. And that transition happened gradually and, mainly, Clipping Path Service naturally. Before social networks , as we know them today, photologs, messaging software, webcam video calls ... All that until YouTube . You will be thinking: But what does that have to do with anything? And he answered: EVERYTHING. I'll explain. What happens is that after the popularization of YouTube and social networks like Facebook , Instagram and Twitter and the creation of more functional smartphones, Digital Marketing has gained strength . Especially through videos uploaded on those social networks. So that you know the dimension of the information and its scope, Facebook has around 1.13 billion active users daily. (Statista, 2016) and of those, 76% use their feed to find relevant content (HubSpot, 2016).
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